Case Studies - Emprise Group


The team at Adventures all but circumnavigated the Australian continent by road in 2017. From the tip of Cape York to the crystal waters of WA’s Mid West Coast, and even across the Nullarbor, we have seen and captured, some amazing content.

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NT Tourism Drive Campaign

Our objective was to create a content execution which increased awareness and booking conversion in the selfdrive market in the Northern Territory. The focus was placed on their primary target market families and developing a conversation around the ease of travelling in the Top End.

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Race to the Cape

Respected brands Caravan World, CAMPER and Outdoor tested their mettle (and metal) in the mecca of touring destinations. From Cooktown to the tip of Cape York in Far North Queensland, across potholed roads, snaggy river banks and by the Coral Sea.

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Al-Ko Toughest Tow Test

AL-KO’s Toughest Tow Test was born from the desire to showcase the towing capability of both the AL-KO components and the vans that have them fitted in real-world conditions.

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Case Studies